OpenAI, the company behind ChatGPT, has announced they are building a search engine. It’s a move that begs two simple questions: is Google at risk and will this change how you market your business?
The answer is yes to both. AI search engines aren’t new. Perplexity is an AI search engine with a valuation of over $1bn (£760m), thanks partly to famous investors such as Jeff Bezos. So when OpenAI announced its search engine, to be honest, it was hardly a great shock. Given they already can access some of the internet (thanks to a partnership with Bing), it was only going to be a matter of time before they took the fight to Google.
Read more…
Source: Marketing Week
Related:
- Tech trends 2019: ‘The end of truth as we know it?’
January 4, 2019
More than 200 firms contributed to our request for ideas on what the global tech trends will be in 2019. Here’s a synthesis of the main themes occupying the minds of the technorati this year. You may be surprised. This year it’s all about data – a small, rather dull word for something that is profoundly ...
- Artificial Intelligence: A Cybersecurity Tool for Good, and Sometimes Bad
October 3, 2018
Attractive to both white-hats and cybercriminals, AI’s role in security has yet to find an equilibrium between the two sides. Artificial intelligence is the new golden ring for cybersecurity developers, thanks to its potential to not just automate functions at scale but also to make contextual decisions based on what it learns over time. This can ...
- Industry backs Norway’s AI powerhouse project
October 2, 2018
Norway is stepping up its efforts in the rapidly evolving and increasingly commercial artificial intelligence (AI) sector. Participants in the latest programme want to reduce the country’s reliance on oil revenues by tapping into AI opportunities in its growing technology sector. Norway has traditionally played a junior role in the context of Nordic technology development, investment and ...
- Researchers Developed Artificial Intelligence-Powered Stealthy Malware
August 9, 2018
Artificial Intelligence (AI) has been seen as a potential solution for automatically detecting and combating malware, and stop cyber attacks before they affect any organization. However, the same technology can also be weaponized by threat actors to power a new generation of malware that can evade even the best cyber-security defenses and infects a computer network ...
- Bot and drone misuse could lead to cybercrime explosion
February 21, 2018
The rapid development of drones and artificial intelligence is a “game-changer” that will present a serious threat to national security if it isn’t addressed. The assessment, made by 26 experts from institutions including Cambridge and Oxford Universities, warns of the potential for malicious use of artificial intelligence (AI) by rogue states, criminals, and terrorists. The panel forecast ...