Burning Man is one of the most eagerly awaited events among fans of spectacular performance and installation art. The main obstacle to attending is the price of admission: a standard ticket will set you back $475, the number is limited, and the buying process is a challenge all by itself (there are several stages, registration data must be entered at a specific time, and if something goes wrong you might not get a second chance). Therefore, half-price fake tickets make for excellent bait.
There were just three major differences from the original: only the main page and the ticket purchase section were actually operational, tickets were “sold” without prior registration, and the price was a steal ($225 versus $475).
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Source: Kaspersky